BE INSPIRED and INSPIRE OTHERS

CHICO’S FAS CAREERS

SEO Content Editor

Job Details

Job Ref:
10337
Brand:
Chico's FAS, Inc-Shared Services
Category:
Copywriter
Employment Type:
Full Time
Location:
11215 Metro Pkwy, Fort Myers, FL

With approximately 1,300 boutiques and outlets throughout the U.S., as well as an online presence for each of our brands, it takes sophisticated technology, resources and infrastructure to ensure the continued success of our businesses. From finance and accounting to technology and merchandising careers, we have diverse opportunities available for talented professionals to join our team of nearly 16,000 associates who share our commitment to excellence.


POSITION OBJECTIVE:
This position is responsible for telling compelling online product descriptions and blog posts speaking to both features and benefits in an informative, accurate, engaging way that is always customer-centric and follows SEO best practices.

FUNCTIONAL RESPONSIBILITIES:

• Writes all online product copy which includes naming products, writing descriptions, tracking Merchant changes, loading copy (if applicable onto web development server), proofing, and making updates using SEO guidelines.

• Contributes weekly articles to brand blogs, utilizing SEO best practices.

• Proofreads copy for spelling, grammar, formatting, clarity, accuracy of detail and consistency of style.

• Works with digital team to push accurate copy live and keep it updated based on current customer feedback and trends.

• Assists and partners with cross functional teams to make sure all key product elements, marketing points and SEO optimizations are represented in product descriptions.

• Adheres to production schedule deadlines, is aware of release schedule and devotes time necessary to meet those deadlines.

• Attends sample summits and style outs to ensure all product details are captured in copy.

• Manages copy schedule and copy summits with merchants and design to establish key features & benefits.

• Knows and understands SEO guidelines to optimize all organic content for maximum ranking.

• Partners with digital site and marketing teams to report back on SEO performance, be an active participant in moving the needle forward.

• Manages copy updates in our web commerce business system.

QUALIFICATIONS:

• BA/BS degree require; in Communications, English, or Marketing preferred

• 3+ years working with online content, product copy, editing and SEO writing

• MAC proficiency including Adobe Suites and Microsoft Office and can easily adapt to content management systems

• Excellent presentation and communication skills

• Strong time management, interpersonal skills and the ability to multitask

• Understanding of fashion, fit, fabrication and trends

• Strong command of grammar and sentence construction and ability to self-edit and proof

• Ability to quickly change gears and tasks and stay organized, setting own pace to manage and meet deadlines

• Positive team player

• Experience with product copy, writing and editing web content, blog articles and SEO best practices

• Proven ability to write clear, direct copy

• Experience with content management systems


Chico’s FAS, Inc. is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, childbirth and related medical conditions, lactation, genetic information, gender, sexual orientation, gender identity or expression, military service, veteran status, or any other category protected under federal, state, or local law.

Sign UP for JoB Alerts

About Chico’s FAS

Chico's FAS, Inc., through its retail brands – Chico's, White House Black Market, and Soma, is a leading women's omni-channel specialty retailer of private branded, sophisticated, casual-to-dressy clothing, intimates, complementary accessories, and other non-clothing items. Under the Chico’s, White House Black Market, and Soma names, the company employs nearly 20,000 Associates, and operates over 1,400 stores and retail outlets throughout the U.S. and Canada, as well as an online presence for each of our brands.