Specialist, Brand PR and Social Media

Brand: Chico's
Category: Fashion Marketing
Corporate, Fort Myers, FL

Employment Type: Full Time Regular

Position Objective
This position is responsible for day-to-day public relations and social marketing activities under the direction of Public Relations leader.

Functional Responsibilities

  • Assists in the execution of public relations programs and events including national, regional, local and international magazine, newspaper, digital, trade, celebrity, stylist, blogger and TV outreach.
  • Schedules and posts approved content to all social media channels at approved times.
  • Oversees and coordinates the tracking of PR samples between NSSC, PR agency, and media outlets for press requests, look book shoots and press events.
  • Executes and tracks DC pulls for Press, agency, and Social Media Influencers.
  • Builds and maintains strong relationships and communication with cross functional departments within NSSC and the field.
  • Responsible for updating and maintaining press and social media influencer lists on a regular basis.
  • Responsible for clipping and scanning all press and social media influencer coverage.
  • Responsible for compiling credit information for all media placements.
  • Organizes and maintains fashion closet.
  • Coordinates and updates Social Marketing & Public Relations department calendar of events.
  • Processes departmental invoices and check requests with A/P.
  • Oversees and coordinates the tracking of PR samples between NSSC and media outlets for press requests, look book shoots and press events.
  • Develops and maintains strong relationships with regional media outlets and bloggers.
  • Assists with press recaps and social reporting.
  • Assists with Corporate charitable giving initiatives.
  • Collaborates with Customer Service team to ensure MAPS across social networks.
  • Performs miscellaneous research and other duties and projects as assigned.

Required Qualifications

  • Bachelor's Degree in marketing, PR, Communications, English or similar field preferred
  • 1+ years of experience preferred
  • Computer proficiency in Microsoft office; Excel, Word, Windows XP, PowerPoint, Adobe Acrobat and Adobe Reader
  • Social Media savvy
  • Excellent multi-tasking, organizing and planning skills
  • Must be detail-oriented
  • Confidentiality and the ability to manage sensitive information is a priority in this role
  • Excellent interpersonal skills


From finance and accounting to technology and merchandising careers, Chico's has corporate job opportunities in Fort Myers, FL for talented professionals to join our team of retail associates who share our commitment to excellence.

Fashion Marketing Jobs in Corporate at Chico's can include:

Specialist, CRM Reporting and Execution - Team members in this fashion marketing job are responsible for building and executing all omni-channel marketing campaigns (catalog, direct mail, birthday, grand openings, recruitment, clientele, email, etc.) across acquisition and retention segments.

Manager Supply Chain Strategy - Team members in this fashion marketing job are responsible for initiatives, planning and major projects related to Omni-channel fulfillment.

Assistant Graphic Designer - Team members in this fashion marketing job will assist the Creative Director and Art Director in the concept/design/production of marketing efforts for the brand.

With hundreds of boutiques and outlets throughout the U.S. and Canada, as well as an online presence for each of our brands, it takes sophisticated technology, resources and infrastructure to ensure the continued success of our businesses. Apply online today for Fashion Marketing jobs at Chico's.

About Chico's
For 30 years, we've helped millions of women look as great as they feel. Our chic prints, artisan jackets, and wrinkle-free Travelers collection have built quite a following at our stores, but we hear it's our combination of great style, one-of-a-kind details, and warm, personal service that has captured the hearts of women nationwide.

How do we do it? It's all about you. Honestly. Every time we pick up a pencil to sketch a new design, we think about you: where you're going, what you're doing, what will flatter your body and make you feel fabulous.

Even as Chico's has grown, our values—beautiful apparel, exceptional service and deep appreciation for our customers—still remain at the heart of who we are today.
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