Manager Email & Site Marketing

Brand: Chico's
Category: E-Commerce
Location:
Corporate, Fort Myers, FL

Employment Type: Full Time Regular

POSITION OBJECTIVE:
The primary function of this position will be to oversee and facilitate the digital e-marketing campaigns aimed at driving revenue and increasing customer engagement and conversion with our emails and website.

FUNCTIONAL RESPONSIBILITIES:

  • Partners with Brand Marketing and Merchandising to drive the email and onsite strategy, focusing on segmentation, cadence, and quality of all commerce communications.
  • Plans, manages, and executes customer activation from new registrants and non-buyer segments.
  • Manages relationship with email vendor and works with in-house creative team to drive the email and site marketing plan. In addition, ensures that the process (from scheduling, development, set-up, review, QA, deployment, and reporting) is streamlined and well managed.
  • Works with the Shared Services CRM team to develop audience segmentation strategies and perform content/offer testing to optimize email campaigns.
  • Conducts detailed performance analysis and provides reporting for all email marketing activities including weekly campaign performance, segmentation and testing. Develops key learnings to apply to upcoming campaigns.
  • Assists in developing and managing traffic and revenue forecasts.
  • Partners with Director, Digital Marketing to execute against budget and ensures accurate expenditure tracking and accounting against plans.
  • Contributes and assists in the management of special projects as requested.
  • Values individuality and the diverse talents of their team. Leads the team by communicating expectations, providing guidance, delivering feedback, and empowering the team to be their best.

QUALIFICATIONS:

  • Bachelor's degree in Marketing or related field required.
  • 5+ years online consumer retail marketing experience with at least 3 years of online/internet retail consumer marketing email experience.
  • Outstanding creative and strategic thinking abilities.
  • Exceptional analytical, planning and project management skills. Strong spreadsheet, word processing and database skills.
  • Outstanding verbal and written communication skills.
  • Ability to succeed in a fast paced, entrepreneurial environment.
  • Exceptional attention to detail and ability to effectively multi-task in a deadline driven atmosphere.

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E-Commerce Jobs in Corporate at Chico's

In an E-Commerce role, you can grow your career in a variety of ways at Chico's FAS, Inc. Because we have three brands and hundreds of boutiques across the U.S. and Canada, we are able to leverage talent across the enterprise and throughout North America.

From finance and accounting to technology and merchandising careers, Chico's has corporate Jobs in Corporate for talented professionals to join our team of retail associates who share our commitment to excellence.

E-Commerce Jobs in Corporate at Chico's can include:

Director, Digital Commerce - Team members in this E-Commerce job are responsible for overall operations, site experience, profitability, and traffic initiatives. This position develops and executes the division's product strategy to drive the Brand to achieve financial objectives.

With hundreds of boutiques and outlets throughout the U.S. and Canada, as well as an online presence for each of our brands, it takes sophisticated technology, resources and infrastructure to ensure the continued success of our businesses. Apply online today for E-Commerce Jobs in Corporate at Chico's.

At Chico's, there is no such thing as a typical career path, and we encourage everyone in a E-Commerce role to take advantage of the many opportunities that exist. Apply online today for E-Commerce Jobs in Corporate at Chico's.

About Chico's
For 30 years, we've helped millions of women look as great as they feel. Our chic prints, artisan jackets, and wrinkle-free Travelers collection have built quite a following at our stores, but we hear it's our combination of great style, one-of-a-kind details, and warm, personal service that has captured the hearts of women nationwide.

How do we do it? It's all about you. Honestly. Every time we pick up a pencil to sketch a new design, we think about you: where you're going, what you're doing, what will flatter your body and make you feel fabulous.

Even as Chico's has grown, our values—beautiful apparel, exceptional service and deep appreciation for our customers—still remain at the heart of who we are today.
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