This role will be Remote/Work From Home
This positionis responsible for the development of the customer contact strategy, campaign planning for direct channels, managing the timely execution of direct marketing campaigns to our customers and sharing the insights of campaign performance to inform future efforts. This position is responsible for the post-analysis of marketing events, testing recommendations, and providing analytics and data-driven answers to business questions. Insights from reporting and ad hoc analysis will be used in recommendations that will impact marketing investments, acquisition initiatives, and customer strategy.
·5+ years of CRM/direct marketing/marketing strategy experience required (5+ years preferred) in an omni-channel retail environment to include:
*Multi-medium,longitudinal contact strategies (direct mail, email, digital and phonecampaigns)
*Leveraging and/or implementation of statistics, modeling,and probability in support of multi-medium touch strategies
*Development and assessment of acquisition, customer growth,reactivation and retention strategies
·Recent modern marketing contact strategy development and implementation with proven success record
·SAS Enterprise Guide, SAS or SQL programming experience required
·Exceptional problem-solving and analytical skills; strong aptitude with numbers; retail math skills; attention to detail
·Client facing style communication, effective and clear, reflecting an appropriate sense of urgency to all levels of management with a proven ability to summarize complex analytics into business insights
·Builds collaborative partnerships cross-functionally; identifies/influences critical stakeholders
·Solid understanding of the financial assessment of ROI
·Strongunderstanding of how CRM leadership and delivery brings value to a retail organization and the working ability to educate and inform across theorganization
How do we do it? It's all about you. Honestly. Every time we pick up a pencil to sketch a new design, we think about you: where you're going, what you're doing, what will flatter your body and make you feel fabulous.Even as Chico's has grown, our values—beautiful apparel, exceptional service and deep appreciation for our customers—still remain at the heart of who we are today.