Job Details

Director Digital Commerce Merchandising

Brand: White House Black Market
Category: Merchandising
Fort Myers, FL

Responsible for overall operations, site experience, profitability, and traffic initiatives. This position develops and executes the division's product strategy to drive the Brand to achieve financial objectives. Develop and implement a strategy, analysis and appropriate reaction to sales trend in order to maximize business. Lead, coach, and develop associates to achieve financial objectives and prepare them for responsibilities.


  • Set strategies for profitable e-commerce growth across digital platforms that are consistent with the brand's Omni-channel strategies
  • Drives online execution of brand initiatives
  • Raise Awareness and drive digital commerce competence across the organization
  • Provide brand partners (merchandising, product, and marketing) with key insights from website leveraging site/web analytics
  • Responsible for optimizing site experience to drive conversion, look/feel, site taxonomy, site search and cross sales
  • Responsible for all traffic driving initiates
  • Act as business owner for website enhancement/roadmap
  • Will grow and retain E-Commerce talent for the organization


  • BA/BS degree in a related field from an accredited institution
  • 10-12 years' experience in Merchandising and E-commerce and 4-6 years of management experience
  • Broad based business acumen with potential to grow to VP level
  • Strong ability to build business strategies and implement shorter-term tactical plans that are cost-effective, efficient and realistic
  • Possess a clear understanding of financial measurements and how to impact them
  • Demonstrate leadership ability in inspiring and motivating own team
  • Demonstrated consistent ability to drive financial results and goals
  • Strong interpersonal skills; excellent written and verbal communication including presentation skills
  • Excel at working cross functionally - strong influencing skills


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About Chico's
For 30 years, we've helped millions of women look as great as they feel. Our chic prints, artisan jackets, and wrinkle-free Travelers collection have built quite a following at our boutiques, but we hear it's our combination of great style, one-of-a-kind details, and warm, personal service that has captured the hearts of women nationwide.

How do we do it? It's all about you. Honestly. Every time we pick up a pencil to sketch a new design, we think about you: where you're going, what you're doing, what will flatter your body and make you feel fabulous.

Even as Chico's has grown, our values—beautiful apparel, exceptional service and deep appreciation for our customers—still remain at the heart of who we are today.

Our Brands

White House Black Market