Dir, Marketing Operations

Job Details

Job Ref:
Chico's FAS, Inc-Shared Services
Fashion Marketing
Employment Type:
Full Time
11215 Metro Pkwy, Fort Myers, FL

With approximately 1,300 boutiques and outlets throughout the U.S., as well as an online presence for each of our brands, it takes sophisticated technology, resources and infrastructure to ensure the continued success of our businesses. From finance and accounting to technology and merchandising careers, we have diverse opportunities available for talented professionals to join our team of nearly 16,000 associates who share our commitment to excellence.

This position spearheads the marketing operations function, leading a high-performing team and overseeing the strategic execution of marketing initiatives for all Chico’s FAS brands. This role is pivotal in optimizing marketing processes and ensuring cross-functional alignment to drive substantial growth and operational excellence.


• Collaborates closely with the CMO and Marketing Leadership to formulate and implement comprehensive marketing strategies that advance organizational objectives.

• Provide insights and recommendations to improve marketing effectiveness and efficiency.

• Designs, implements, and continuously improves marketing processes to streamline workflows and enhance productivity.

• Develops and maintains marketing operations best practices, including campaign management, process implementation and change management.

• Continuously identifies process enhancement opportunities and areas of opportunity to foster an environment of collaboration across the organization.

• Communicates marketing timelines, strategies, progress, and outcomes effectively to stakeholders at all organizational levels.

• Act as a primary liaison between the marketing team and external vendors or partners.

• Cultivates strong cross-functional collaboration to ensure cohesive support for marketing initiatives.

• Partners with the Business Implementation team to seamlessly incorporate GTM Timeline milestones and activity into the PLC process; as well as the CMO/Finance to ensure the marketing budget is adhered to.

• Provides leadership and mentorship to the Marketing Operations team

• Values individuality and the diverse talents of their team. Leads the team by communicating expectations, providing guidance, delivering feedback, and empowering the team to be their best.


• Bachelor’s degree in marketing, Business Administration, or a related field (Master’s degree preferred)

• 10+ years of experience in marketing operations, with a proven track record of leadership in a specialty retail environment

• Superior analytical and problem-solving capabilities, with the ability to translate complex data into strategic insights

• Strong project management acumen and experience in process optimization

• Proficiency in MS Office Suite

• Exceptional communication and leadership skills, with the ability to inspire and lead diverse teams

• Demonstrated ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively

Chico’s FAS, Inc. is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, childbirth and related medical conditions, lactation, genetic information, gender, sexual orientation, gender identity or expression, military service, veteran status, or any other category protected under federal, state, or local law.

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About Chico’s FAS

Chico's FAS, Inc., through its retail brands – Chico's, White House Black Market, and Soma, is a leading women's omni-channel specialty retailer of private branded, sophisticated, casual-to-dressy clothing, intimates, complementary accessories, and other non-clothing items. Under the Chico’s, White House Black Market, and Soma names, the company employs nearly 20,000 Associates, and operates over 1,400 stores and retail outlets throughout the U.S. and Canada, as well as an online presence for each of our brands.